02Privacy

Privacy Policy

What data we collect, how we use it, who we share it with, and the rights you hold over it. We keep this short and plain on purpose.

Last updated: March 18, 2026
01

Data Collection

Automwise Content collects information you provide directly when creating an account, including your name, email address, and organization details. When installed from Shopify, we also process the shop domain, shop name, owner or contact email, granted access scopes, encrypted access credentials, product catalog content, product metafields, store locales, inventory availability, and blog content required to provide product synchronization and publishing.

We do not request or store Shopify customer, order, payment, or checkout data. When you use our AI features, submitted content is processed only to deliver the requested results and is not used to train AI models. We collect limited usage and diagnostic data to secure and improve the service.

02

How We Use Data

We use the information we collect to:

  • Provide, maintain, and improve Automwise Content services
  • Process your content through AI models for analysis, writing, and optimization
  • Send transactional emails (account verification, password resets, billing notices)
  • Monitor usage to enforce plan limits and prevent abuse
  • Generate aggregated, anonymized analytics to improve the platform
03

Data Storage

Your data is stored in a PostgreSQL database on dedicated infrastructure provided by Hetzner Online GmbH in Germany. Data is encrypted in transit using TLS 1.2+, access is restricted to authorized systems, and database backups are retained for up to 30 days. Shopify access credentials are encrypted at rest. After Shopify sends the shop/redact compliance webhook, synced Shopify products are deleted and stored credentials are scrubbed. If you close your Automwise account, remaining personal data is permanently deleted within 30 days, except records that must be retained by law.

04

Third-Party Services

Automwise Content integrates with the following third-party services to deliver its features:

AI Providers
OpenAI, Anthropic, Google, Mistral, and xAI for content generation and analysis
Hetzner
Dedicated server and database hosting in the European Union
Vercel Analytics
Privacy-friendly, cookieless usage analytics
DataForSEO & Serper
Keyword research and SERP data
Better Auth
Authentication and session management

Each third-party provider operates under their own privacy policy. We only share the minimum data necessary for each service to function.

05

Cookies

Automwise Content uses essential cookies to maintain your authentication session and preferences. We use Vercel Analytics for aggregated, privacy-friendly usage metrics — no personal identifiers are tracked. We do not use advertising cookies or sell data to advertisers.

Read the full Cookie Policy →

06

Your Rights

You have the right to:

Access
Request a copy of all data we hold about you
Correction
Update or correct inaccurate personal information
Deletion
Request permanent deletion of your account and all associated data
Export
Download your content (articles, research, templates) in standard formats
Restriction
Limit how we process your data while a complaint is resolved

To exercise any of these rights, contact us using the information in the Contact section below. We will respond within 30 days.

07

Contact

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us at:

contact@automwise.com
Privacy Policy | Automwise Content